CUSTOMIZED GRASSROOTS MARKETING STRATEGY
Locker 81 Fundraising Solutions is committed to aid in the marketing efforts of your organization with a customized "grassroots" marketing strategy. This strategy would include some or all of the following:
Customized Marketing Websites - Featuring a video tour and explanation of the program, this website provides all of the vital information that a cardholder would need to know. The web pages are customized with your organization’s name and logo placed in the header, graphics and text of each page. The website also contains a “Cardholder Login” button where associates can go to monitor their account balance, activity and purchases made with the card online. For an example of a typical website look go to www.smartgivingcards81.com/TimBrownFoundation
SMART GIVING: MARKETING
This card is issued by Hometown Bank, member FDIC, pursuant to a license by MasterCard® International Incorporated. MasterCard and the MasterCard brand mark are registered trademarks of MasterCard International Incorporated. Use of this card is subject to the enclosed Terms & Conditions of the Cardholder Agreement. By accepting, signing or using this card, you agree to the terms of the Cardholder Agreement. As the property of Hometown Bank the surrender of this card may be required at any time.
Print Collateral - such as marketing slicks, teaser cards, and brochure
Marketing Slicks— A simple half-page printed advertisement of the advantages related to the Smart Giving GPR Card and program.
Teaser Cards—A two-sided, business-sized card that can be handed out that directs potential cardholders to the customized website.
Group Sales Events / Convention Presentations - Locker 81FS can make available a Marketing and Sales Representative to represent the Smart Giving GPR Program at Regional and Annual company conventions or sales events.
Webinars - Locker 81FS can make scheduled online presentations for your company to explain the details and opportunities that the Smart Giving GPR Program will make available to potential cardholders within your organization.
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